Party responsible for processing data:
Mr. Simon Posch for the Haus der Musik BetriebsgesmbH
Data Protection Officer: Mr Markus Oman, CSE (O.P.P.), firstname.lastname@example.org
INFORMATION ON COOKIES
Cookies are small files with configuration settings that help us to ascertain frequency of use and the kind of use of the website. Cookies are also used to implement certain user functions. The main purpose of a cookie is therefore the recognition of the visitors of the website and thus it is possible to present each visitor a more individual and personalized website tailored to their needs.
Web analysis cookies:
Google Analytics uses the following cookies: _ga (stored for 2 years), _gat (stored for 10 minutes), _gid (stored for 24 hours)
By using this website, you consent to the processing of data about you by web analysis services in the manner and for the purposes described above.
Most browsers accept cookies automatically. Cookies can be managed and deleted in your browser settings. When a setting prevents cookies from being stored, not all functions of the website may be able to be used in full.
With the following information, we will outline the content of our newsletter, the processes of registration, distribution and statistical evaluation, as well as your right to revoke consent. By subscribing to our newsletter, you declare that you consent to receiving the newsletter and to the processes explained here.
We distribute newsletters, emails, and other electronic notifications with marketing information (hereafter “newsletter”) only with the consent of the recipient or with legal permission. If there are concrete changes to the content of the newsletter for which a user registers, these changes are relevant to the user’s provision of consent. Moreover, our newsletter contains information on the current content of exhibits at the Haus der Musik, concerts, events, and ongoing activities.
Double opt-in and logging
Registering for our newsletter is done by way of a so-called double opt-in process. This means that after registering, you will receive an email requesting confirmation of your registration. This confirmation is required to prohibit users from registering with false email addresses.
The newsletter registrations are logged in order to evidence the registration process in accordance with the legal requirements. This encompasses the storage of the time that the registration and confirmation took place, and the relevant IP address. The changes will also be logged in the personal data stored by MailChimp.
Use of the “MailChimp” mailing service
The newsletter is distributed using “MailChimp”, a newsletter mailing platform from the USA-based provider Rocket Science Group, LLC, 675 Ponce De Leon Ave NE #5000, Atlanta, GA 30308, USA.
The email addresses of our newsletter recipients, as well as additional personal data as described in this statement, are stored on MailChimp servers in the USA. MailChimp uses this information to distribute and evaluate the newsletter on our behalf. Moreover, according to the information provided, MailChimp can use this data to optimise or improve its own service, e.g. for technical optimisation of the mailing service and the newsletter layout or for commercial reasons in order to determine the country in which the recipient is located. However, MailChimp does not use our newsletter recipients’ data to contact the recipients directly, nor is this data passed on to third parties.
In order to register for the newsletter, it is sufficient to enter your email address only. You also have the option to enter your first name and surname. This information is used solely for personalisation of the newsletter.
Statistical data collection and analysis
The newsletters contain a so-called “web beacon”, i.e. an image file measuring 1 x 1 pixels that is retrieved from the MailChimp server when the newsletter is opened. The data collected during this process includes technical information, such as information on the browser and your system, as well as your IP address and the time that the email was opened. This data is used for technical improvements to the services based on the technical data, or target groups and their reading habits based on the location from which the file was accessed (which can be determined using the IP address), or the time that the file was accessed.
The statistical information collected also includes whether or not the newsletter was opened, when it was opened, and which links were clicked. For technical reasons, it is possible for this information to be attributed to individual newsletter recipients. However, it is not our intention, nor the intention of MailChimp, to observe individual users. The analysis primarily serves to identify our users’ reading habits and adjust our content accordingly, or to send personalised content to our users that corresponds with their interests.
Online access and data management
You can unsubscribe from our newsletter at any time, i.e. you can revoke your consent to receive the newsletter. This will also revoke your consent to the newsletter distribution via MailChimp and the statistical analysis. Unfortunately is not possible to revoke your consent for the newsletter distribution via MailChimp and the statistical analysis separately.
You can find a link to unsubscribe from the newsletter at the end of every newsletter.
Legal basis of the General Data Protection Regulation
In accordance with the requirements of the General Data Protection Regulation (GDPR) that will come into effect as of the 25th of May 2018, we inform you that the consent for distribution of email addresses is given in accordance with article 6 para. 1(a), 7 GDPR and section 7 para. 2 no. 3, and/or para. 3 of the Unfair Competition Act (UWG). The use of the mailing service provider MailChimp, execution of statistical data collection and analysis and the logging of the registration process are performed on the basis of our legitimate interests in accordance with art. 6 para. 1(f) GDPR. Our interests include the implementation of a secure and user-friendly newsletter system that both serves our commercial interests and fulfils users’ expectations.
Moreover, we inform you that in future, you can revoke consent for your personal data to be processed in accordance with the legal regulations found in art. 21 GDPR at any time. Consent can be revoked to prohibit your data being processed for direct advertising purposes in particular.